First Click Free: Google wants to index restricted payable content requiring loging in...

A few months ago, Google proposed a service entitled "First Click Free" available on Google News, their daily news research site. The idea behind is to index even restricted payable content requiring loging in to a publisher's Web site by allowing access to Google crawlers to go through its content. Thus, a site that suggests, for example, articles within a restricted fee payable space, with login request, will then "recognize" the Google crawler and "admit" it passing through to index the corresponding information. As Google has indexed the content, it becomes available to the surfers running for searches. The principle of this system would be that the first page found within the registrated area is available for consultation by the user free of charge, but to see the full text of the document and complementary information would require subscription and payment from users.

The idea is quite surprising, especially as Google's proposal here may be considered cloaking, a practice that has often been denounced as being spamdexing. On the other hand, some publishers of Web sites will certainly hesitate before providing payable content to Google for free ...

Source de l'image : Buckeye Secure

See more:
http://www.google.com/support/news_pub/bin/answer.py?answer=40543&topic=11707

Source(s):
First Click Free for Web Search (Google)

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Monday, October 27, 2008

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